Snap Data Engineer at a Glance
Interview Rounds
6 rounds
Difficulty
Snap's interview loop for data engineers is one of the most infrastructure-heavy among social media companies. Candidates who over-index on SQL and algorithm prep get caught off guard by how much the process tests pipeline ownership, system design, and cross-functional communication. If you're coming from a pure software engineering background, recalibrate your prep accordingly.
Snap Data Engineer Role
Primary Focus
Skill Profile
Math & Stats
MediumFoundational understanding of mathematical and statistical concepts, including A/B testing and probability, as evidenced by degree requirements (Computer Science, Math, Physics) and interview topics.
Software Eng
HighStrong software development proficiency with 3+ years experience in object-oriented or scripting languages (Python, Java, Scala) and familiarity with version control systems like Git, for building tooling and systems.
Data & SQL
ExpertCore expertise in designing, building, maintaining, and owning high-quality, governed data pipelines, data architecture, warehousing, and ETL processes, with 3+ years of experience.
Machine Learning
MediumExpected to have a working knowledge of machine learning and potentially deep learning concepts, likely for supporting ML-driven data products and collaborating with ML teams, as indicated by interview topics.
Applied AI
LowNot explicitly required for this role; the focus is on traditional data engineering tasks and pipelines. While Snap is a tech company, direct experience with modern AI/GenAI is not specified for this position.
Infra & Cloud
MediumFamiliarity with cloud-based data warehousing solutions (e.g., Google BigQuery) and orchestration tools (e.g., Airflow) is preferred, indicating experience with cloud infrastructure for data solutions.
Business
HighStrong ability to collaborate with diverse business stakeholders (engineering, finance, sales, marketing, strategy, governance), prioritize requests, communicate technical concepts to non-technical audiences, and drive adoption of data products.
Viz & Comms
MediumStrong communication skills are essential for explaining complex data projects to non-technical audiences and ensuring data is consumable for reporting, though direct visualization tool experience isn't explicitly listed.
What You Need
- Building data pipelines (3+ years)
- SQL (3+ years)
- Development in object-oriented or scripting languages (Python, Java, Scala, etc.) (3+ years)
- Owning all or part of a team roadmap
- Prioritization of requests from multiple stakeholders
- Effective communication with non-technical stakeholders
- Data quality ownership
- Building tooling and implementing systems
- Driving adoption of datasets
Nice to Have
- Hands-on experience with Google BigQuery
- Hands-on experience with Trino
- Experience in version control systems (e.g., Git)
- Data architecture experience
- Data warehousing experience
- Experience leading a small team of data or software engineers
- Experience with Airflow
- Experience in ETL / Data application development
Languages
Tools & Technologies
Want to ace the interview?
Practice with real questions.
Your job is to own the Airflow DAGs and Spark jobs that feed Snap's ad-serving models, content-ranking systems, and finance reconciliation workflows. Snap's $5.4B+ annual revenue runs on auction-based ads, which means late or incorrect data in those pipelines directly hits the bottom line. Success after year one looks like owning a pipeline domain end-to-end (Ads attribution, Spotlight creator payouts, or Snapchat+ subscription analytics), with clean SLAs that downstream data scientists and analysts actually trust.
A Typical Week
A Week in the Life of a Snap Data Engineer
Typical L5 workweek · Snap
Weekly time split
Culture notes
- Snap runs at a fast but sustainable pace — most engineers are offline by 6 PM and the culture genuinely discourages weekend work unless you're on-call.
- Snap requires four days in-office at the Santa Monica HQ (Tuesday through Friday), with Monday as the flexible remote day, though many engineers come in all five days for the food and ocean-adjacent office.
Infrastructure work consuming 20% of your week on top of the 30% spent writing code is the split that surprises most candidates. SLA reviews, on-call triage, Kafka consumer debugging, runbook updates for the next rotation engineer: pipeline maintenance is a first-class responsibility here, not an afterthought. Nearly a fifth of your time goes to cross-functional syncs with teams like Ads Measurement and Spotlight product analytics, who depend on the tables you build.
Projects & Impact Areas
Ad revenue attribution is the highest-stakes pipeline work. A 3% discrepancy in eCPM multi-touch logic can trigger a fire drill with the Ads Measurement data science pod, and you'll be the one reconciling the numbers. The same week, you might write data quality checks for Spotlight creator payout tables or draft a design doc for Snapchat+ subscriber event pipelines, where partitioning strategy matters because finance pulls those tables every Monday morning. Some roles also touch hardware telemetry data (AR Lens interaction events, sensor streams from Spectacles), which involves schemas and volume profiles that look nothing like social app engagement tables.
Skills & What's Expected
Working ML knowledge matters here (Snap's platform leans on ML for content ranking and AR), but production-grade Python/Java/Scala is where candidates actually get filtered out. Snap's postings require 3+ years of pipeline building alongside SQL, so pure SQL specialists hit a wall. The underrated skill is stakeholder communication: you need to understand why a 6-hour staleness on the stories_daily_views table matters to content ranking, then explain that tradeoff to a non-technical product lead in a way that shifts priorities.
Levels & Career Growth
Snap uses numeric levels (L3 through L7+), and L4 postings appear explicitly on their careers page. The jump from L4 to L5 hinges on owning an entire pipeline domain, setting its SLAs, and being the person downstream teams page when something breaks. L6+ requires cross-team influence, like defining org-wide data contracts that multiple pods adopt or leading a significant infrastructure migration. If you have 5+ years of pipeline experience, push for the L5 level match during the process rather than accepting L4 with a vague promise of fast promotion.
Work Culture
Snap runs a "default together" policy requiring four days per week in the Santa Monica office (Tuesday through Friday, with Monday as the flexible remote day). Many engineers come in all five days for the cafeteria and the ocean-adjacent location. Engineering culture here genuinely values rewrites when the math works out. Their engineering blog openly discusses making the most of migrations, so don't be surprised if your team is mid-rewrite of a legacy Java ETL job into Python on any given quarter. Most engineers are offline by 6 PM, and weekend work is limited to on-call rotations.
Snap Data Engineer Compensation
No cliff on your initial RSU grant sounds friendly, but the absence of traditional yearly stacking refreshers means your equity income can thin out after that initial three-year vest completes. The sign-on bonus is your real buffer. Part of it vests quickly over the first six months, with the remainder spread across three years, so it front-loads cash during the period when you have the least visibility into what future equity grants might look like.
Snap recruiters often open with a "non-negotiable" framing on comp. Push past it. The sign-on bonus is almost always movable, and at senior levels, the initial RSU grant size is fair game too. Base salary is the hardest lever to pull, so spend your negotiation capital on equity and sign-on instead of fighting over a few thousand in base.
Snap Data Engineer Interview Process
6 rounds·~6 weeks end to end
Initial Screen
1 roundRecruiter Screen
This initial conversation with a recruiter will cover your background, experience, and career aspirations. You'll discuss your resume, why you're interested in Snap, and your understanding of the Data Engineer role. Expect to briefly touch upon your technical skills and salary expectations.
Tips for this round
- Clearly articulate your experience with data pipelines, ETL, and big data technologies.
- Research Snap's products and recent news to demonstrate genuine interest.
- Be prepared to discuss your ideal team environment and what you seek in a new role.
- Have a concise 'elevator pitch' ready for your professional background.
- Confirm the interview process steps and timeline with the recruiter.
Technical Assessment
1 roundCoding & Algorithms
You'll face a live coding challenge, typically involving datainterview.com/coding-style problems. The interviewer will assess your problem-solving abilities, efficiency of your code, and understanding of fundamental data structures and algorithms. Expect to write code in Python or Java, explaining your thought process throughout.
Tips for this round
- Practice datainterview.com/coding medium-hard problems, focusing on arrays, strings, trees, and graphs.
- Be proficient in Python for data manipulation and algorithmic solutions.
- Clearly communicate your approach, edge cases, and time/space complexity before coding.
- Test your code with provided examples and consider additional test cases.
- Familiarize yourself with common data engineering patterns that might require algorithmic thinking.
Onsite
4 roundsSQL & Data Modeling
This round focuses on your expertise in SQL and designing data models for various use cases. You'll be given a business problem and asked to write complex SQL queries, design schema for data warehouses or data lakes, and discuss trade-offs between different modeling approaches. Your understanding of relational and non-relational databases will be probed.
Tips for this round
- Master advanced SQL concepts like window functions, CTEs, and query optimization.
- Understand dimensional modeling (star/snowflake schema) and its application in data warehousing.
- Be ready to discuss schema design for both OLTP and OLAP systems.
- Practice designing tables and relationships for real-world scenarios, considering data types and indexing.
- Explain your rationale for choosing specific data models and query strategies.
System Design
The interviewer will present a large-scale data problem, requiring you to design an end-to-end data pipeline. You'll need to consider data ingestion, processing (batch/streaming), storage, and serving layers, discussing technologies like Spark, Kafka, Hadoop, and cloud services. Expect to whiteboard your solution and justify architectural choices.
Behavioral
This round assesses your soft skills, teamwork, leadership potential, and alignment with Snap's culture. You'll answer questions about past projects, challenges you've faced, how you collaborate with others, and how you handle conflict or failure. The interviewer will look for examples demonstrating your problem-solving approach and resilience.
Behavioral
This round might involve a more complex coding problem or a deep dive into a significant data engineering project from your past. You could be asked to optimize existing code, debug a scenario, or explain the architecture and challenges of a system you built. The goal is to evaluate your practical engineering skills and ability to handle real-world complexity.
Tips to Stand Out
- Master SQL and Python. These are foundational for Data Engineers at Snap. Practice complex queries, data manipulation, and algorithmic problem-solving extensively.
- Understand Big Data Ecosystems. Be familiar with technologies like Spark, Kafka, Hadoop, and cloud-based data services (AWS, GCP, Azure). Know their strengths, weaknesses, and appropriate use cases.
- Practice System Design. Data pipeline design is critical. Focus on scalability, reliability, fault tolerance, and cost-effectiveness. Be ready to whiteboard and justify your architectural choices.
- Prepare Behavioral Stories. Use the STAR method to articulate your experiences with teamwork, conflict resolution, project ownership, and overcoming technical challenges.
- Research Snap's Products and Culture. Demonstrate genuine interest by understanding how Snap uses data and how your skills align with their mission and values.
- Ask Thoughtful Questions. Engage with your interviewers by asking insightful questions about their team, projects, and Snap's technical challenges. This shows curiosity and engagement.
Common Reasons Candidates Don't Pass
- ✗Weak SQL Skills. Inability to write efficient, complex SQL queries or understand data modeling principles is a frequent blocker for Data Engineer roles.
- ✗Poor System Design. Failing to design scalable, robust data pipelines or articulate trade-offs effectively in system design rounds often leads to rejection.
- ✗Insufficient Coding Proficiency. Struggling with datainterview.com/coding-style algorithmic problems or writing unoptimized/buggy code in technical screens.
- ✗Lack of Big Data Experience. Not demonstrating practical experience with distributed systems, ETL processes, or relevant big data technologies.
- ✗Cultural Misfit. Inability to articulate how past experiences align with Snap's collaborative and fast-paced environment, or demonstrating poor communication skills.
- ✗Generic Answers. Providing vague or unspecific answers to behavioral questions, failing to use concrete examples to illustrate skills and experiences.
Offer & Negotiation
Snap recruiters often state a 'no negotiation' policy except for signing bonuses, but this is frequently not the case. The compensation package typically includes base salary, Snap Equity (RSUs), a Snap Sign-on Bonus, and an annual bonus. Sign-on bonuses are equity-based, vesting quickly over 6 months, then the remainder over three years. Initial RSU grants also vest over three years with monthly distribution and no cliff, based on a 30-day trailing average close price. Snap does not have traditional yearly stacking stock refreshers. The most negotiable components are typically the sign-on bonus and, for more senior levels, increases to the initial RSU grant, while base salary is the most challenging to negotiate.
Budget about six weeks from recruiter screen to offer. That's slower than most big-tech loops, so don't mistake silence for rejection. Proactive check-ins with your recruiter are worth the awkwardness.
The top rejection driver, from what candidates report, isn't the coding round. It's system design. Snap's round explicitly asks you to architect an end-to-end data pipeline (ingestion, processing, storage, serving) using technologies like Spark and Kafka, and candidates who default to generic web-app designs instead of data platform thinking get filtered out. One wrinkle worth flagging: round 6 is labeled "Behavioral" but actually digs into technical depth, asking you to walk through a past data engineering project's architecture or optimize real code. Prep two separate story banks, one for the pure behavioral round (stakeholder conflicts, SLA recoveries) and one for the technical deep-dive, or you'll burn through material fast.
Snap Data Engineer Interview Questions
Data Pipelines & ETL Ownership
Expect questions that force you to walk end-to-end from source ingestion to curated tables, including orchestration, SLAs, and failure recovery. Candidates often struggle to be concrete about idempotency, backfills, late data, and how they would operationally own a pipeline after launch.
You ingest daily Snap Pay transactions from a partner SFTP drop into BigQuery and publish fact_snap_pay_transactions used by Finance. How do you make the pipeline idempotent and safe to rerun for any day without double counting, including retries and partial loads?
Sample Answer
Most candidates default to append-only loads with a date partition filter, but that fails here because retries, partial files, and partner re-sends create duplicates and silent overcounting. You need a deterministic business key (for example partner_transaction_id plus partner_id) and a load strategy that is overwrite-or-merge, not blind append. Land raw data with ingestion metadata, then MERGE into the curated fact on the business key with a stable record versioning rule. Add a post-load reconciliation check (row counts, amount sums) and fail the DAG if it drifts beyond agreed tolerances.
A critical Airflow DAG builds a Trino-powered aggregate table for weekly Active Cards and card_spend_usd used in a dashboard, and upstream events arrive up to 48 hours late. What specific backfill and late-data strategy do you implement so the table is correct and the SLA is predictable?
Snap is launching a new risk model for Snap Pay, and you own the ETL that builds training data in BigQuery from transactions, chargebacks, and device signals. How do you design the pipeline to prevent label leakage and still support point-in-time backfills when definitions change?
System Design for Data Platforms
Most candidates underestimate how much clarity you need when designing batch/stream hybrids, governance boundaries, and cost-aware architectures. You’ll be judged on tradeoffs (freshness vs cost, flexibility vs reliability) and how you turn vague stakeholder needs into a scalable data platform design.
Design a batch plus streaming pipeline that produces a daily Snap Ads finance dashboard metric: net revenue by advertiser and currency, with refunds and chargebacks arriving up to 30 days late. How do you model the warehouse tables in BigQuery and enforce idempotent backfills so reruns do not double count?
Sample Answer
Use an event-sourced ledger with immutable transaction facts keyed by a stable id, then compute net revenue as a derived aggregate that can be recomputed for any date range. This prevents double counting because each ingest is a merge or upsert on the unique key, not an append of duplicates. Late refunds and chargebacks land as new ledger events with their own effective timestamps, and your daily rollups are rebuilt for the impacted partitions only. You also publish data quality checks (completeness, duplicate keys, currency conversion coverage) and block downstream tables on failure.
Snap ML teams need a training dataset for ad click prediction that joins user events, ad impressions, and conversions, with point-in-time correctness and a 7-day lookback, at $10^{11}$ events per day. Do you build it as a denormalized wide table in BigQuery with daily rebuilds, or as normalized tables queried via Trino with views, and how do you control cost and reproducibility?
SQL: Analytics + Warehouse Queries
Your SQL fluency is tested under time pressure: multi-CTE queries, window functions, deduping, sessionization-like logic, and correctness with nulls and edge cases. The common miss is writing queries that “look right” but break on data quality issues or explode cost in warehouse engines.
In BigQuery, you have snap_payments(payment_id, user_id, amount, status, processed_at, updated_at) where late arriving updates can create multiple rows per payment_id. Write a query that returns daily successful revenue and number of paying users, deduping to the latest record per payment_id as of that day.
Sample Answer
You could dedupe with a window function (ROW_NUMBER over payment_id ordered by updated_at) or with an aggregate then join back on max(updated_at). The window approach wins here because it is one pass, handles ties deterministically, and avoids the join that can duplicate rows when updated_at is not unique. Filter to the latest row per payment_id, then aggregate by DATE(processed_at) for revenue and distinct users. This is where most people fail, they dedupe after filtering and accidentally keep an older successful row instead of the latest status.
/* BigQuery Standard SQL */
WITH latest_per_payment AS (
SELECT
payment_id,
user_id,
amount,
status,
processed_at,
updated_at,
ROW_NUMBER() OVER (
PARTITION BY payment_id
ORDER BY updated_at DESC, processed_at DESC
) AS rn
FROM `snap_fintech.snap_payments`
), deduped AS (
SELECT
payment_id,
user_id,
amount,
status,
processed_at
FROM latest_per_payment
WHERE rn = 1
)
SELECT
DATE(processed_at) AS processed_date,
SUM(CASE WHEN status = 'SUCCESS' THEN amount ELSE 0 END) AS successful_revenue,
COUNT(DISTINCT CASE WHEN status = 'SUCCESS' THEN user_id END) AS paying_users
FROM deduped
GROUP BY processed_date
ORDER BY processed_date;For Snap Pay, you have payment_events(user_id, event_ts, event_name) with event_name in ('PAYMENT_INITIATED','PAYMENT_SUCCESS','PAYMENT_FAILED') and events can be duplicated; write a query to compute per day the conversion rate from initiated to success within 30 minutes, attributing each success to the most recent initiated event for that user within the window.
Data Modeling & Warehousing
The bar here isn't whether you can name star vs snowflake, it's whether you can model for real consumption patterns like BI dashboards, finance reconciliation, and ML feature generation. Interviewers probe how you choose grain, manage slowly changing dimensions, and keep models evolvable without breaking downstream users.
You are modeling a BigQuery fact table for Spotlight ad revenue that will power both finance close and daily BI dashboards. What is your chosen grain, and which dimensions (including SCD handling) do you model to prevent double counting across late arriving conversions and attribution reprocessing?
Sample Answer
Reason through it: Walk through the logic step by step as if thinking out loud. Start by locking the grain to the most atomic event you can reconcile, typically an immutable conversion or billing event keyed by (conversion_id or billable_event_id, attribution_model_version). Then separate mutable attribution outputs into a linked table or versioned rows so reprocessing creates a new version instead of rewriting history silently. For dimensions, keep user, advertiser, campaign, creative as surrogate keys, and use SCD2 for entities that change over time (campaign settings, geo mapping), joining by event_time to the correct version. Late arrivals get an ingestion timestamp and a watermarking strategy, finance uses a finalized close snapshot or a closed period flag, BI can read the latest version with guardrails to avoid mixing versions in one report.
A Snap BI dashboard shows DAU and payer conversion for a FinTech product, but numbers change day to day for the same past date after upstream backfills. How do you design warehouse layers (raw, staging, marts) and table semantics so analysts get stable metrics while still allowing backfills?
You need a user dimension in BigQuery for ML feature generation and BI, including country, age_bucket, and account_status, and these attributes change over time. Which SCD strategy do you pick, and how do you join it to an events fact table so both point-in-time BI and current-state ML features are correct?
Coding & Algorithms (Python/Java/Scala)
Coding rounds typically check whether you can implement clean, correct logic with solid complexity reasoning and production-minded edge-case handling. You’ll do best by writing readable code with tests-in-mind, not by reaching for overly complex data structures unless the problem truly demands it.
You ingest Snap Pay events where each record is (user_id, event_time_ms, amount_cents) and the stream can be out of order by up to 5 minutes. Write a function that outputs, for each user, the maximum total amount within any 10 minute window (sliding by time), ignoring events outside the window boundaries.
Sample Answer
This question is checking whether you can turn a time based metric into a correct, efficient sliding window algorithm. You need to sort per user by timestamp, maintain a left pointer, and keep a running sum for the current window. Edge cases matter, same timestamp events, empty input, and windows where removing multiple old events is required. Complexity should be $O(n \log n)$ overall due to sorting, then linear scan per user.
from collections import defaultdict
from typing import Dict, Iterable, List, Tuple
# Type: (user_id, event_time_ms, amount_cents)
Event = Tuple[str, int, int]
def max_10min_spend_by_user(events: Iterable[Event], window_ms: int = 10 * 60 * 1000) -> Dict[str, int]:
"""Return {user_id: max sum(amount_cents) in any time window of length window_ms}.
Assumptions:
- Events can arrive out of order.
- Window is inclusive on the right, and left boundary is (t - window_ms).
Concretely, for a right endpoint time r, we keep events with time >= r - window_ms.
- amount_cents can be any integer, but typical pipelines expect non-negative.
"""
per_user: Dict[str, List[Tuple[int, int]]] = defaultdict(list)
for user_id, t_ms, amt in events:
per_user[user_id].append((t_ms, amt))
result: Dict[str, int] = {}
for user_id, rows in per_user.items():
# Sort by event time to enable a two-pointer sliding window.
rows.sort(key=lambda x: x[0])
left = 0
running_sum = 0
best = 0
for right in range(len(rows)):
t_r, amt_r = rows[right]
running_sum += amt_r
# Shrink from the left until the window satisfies time constraint.
min_allowed = t_r - window_ms
while left <= right and rows[left][0] < min_allowed:
running_sum -= rows[left][1]
left += 1
if running_sum > best:
best = running_sum
result[user_id] = best
return result
if __name__ == "__main__":
sample = [
("u1", 1_000, 100),
("u1", 2_000, 200),
("u1", 700_000, 500), # outside 10 min from earlier ones
("u2", 3_000, 50),
("u2", 4_000, 75),
("u2", 5_000, 25),
]
print(max_10min_spend_by_user(sample))
You have a BigQuery export of Snapchat Story view events as (viewer_id, story_id, view_time_ms) with duplicates due to retries. Write code that returns the top $k$ story_id by unique viewers in the last 24 hours, where uniqueness is per (viewer_id, story_id).
You are generating hourly FinTech BI rollups from event logs, but the source sends late arrivals and retractions as (event_id, user_id, event_time_ms, delta_amount_cents) where delta can be negative. Write a function that maintains an up-to-date per-hour total for the last 48 hours, supporting apply(event) and query(hour_start_ms) in near $O(1)$ time.
Behavioral, Stakeholder Management & Roadmapping
When stakeholders compete for your time, you need crisp prioritization, expectation-setting, and a repeatable framework for saying yes/no while protecting reliability. Hiring teams look for ownership stories: driving adoption of datasets, handling incidents, and communicating tradeoffs to non-technical partners.
A Growth PM wants a new BigQuery dataset for Snapchat+ conversion by country in 2 days, while Finance needs a trusted daily revenue table for close and your on-call queue is noisy. How do you prioritize, what do you commit to, and what do you say no to in that meeting?
Sample Answer
The standard move is to prioritize by business criticality, time sensitivity, and risk to reliability, then commit to the smallest shippable slice with clear SLAs. But here, finance close and pipeline stability matter because a wrong revenue number or missed close creates executive escalations, while the growth ask can often ship as an interim extract with caveats. You commit to stabilizing the revenue table and on-call burn-down first, then offer the PM a phased plan, for example a draft table labeled experimental, plus a date for a governed version. You say no to ad hoc definitions and backfilled logic that cannot be validated in time.
You shipped a Trino view used by BI and it silently double-counted payouts due to a late-arriving dedupe bug, then execs saw inflated creator payouts in a weekly readout. Walk through how you handle stakeholders in the next 24 hours and what you change in your roadmap to prevent recurrence.
Sales Ops wants a self-serve dataset for ad billing disputes, ML wants low-latency feature tables for fraud detection, and Data Governance demands lineage and access controls before anything new ships. How do you build a 2-quarter roadmap that gets adoption without breaking compliance or reliability?
Snap's loop hits hardest where pipeline ownership bleeds into system design. You might be asked to sketch a batch-plus-streaming architecture for ad revenue reconciliation, and the interviewer will immediately probe whether your design handles late-arriving Snap Pay refunds or idempotent backfills on BigQuery fact tables. That overlap is where most candidates stall, because rehearsing each area in isolation doesn't prepare you for questions that demand both architectural reasoning and hands-on pipeline mechanics in the same breath.
The quiet trap is data modeling. Questions about grain choices for Spotlight ad revenue tables or SCD strategies for advertiser dimensions don't feel as intimidating as system design, so candidates underprepare. But Snap's interviewers care whether your model actually serves their real consumers (finance close, BI dashboards, ML feature stores), and vague answers about star schemas won't cut it.
Practice Snap-tagged questions and full solutions at datainterview.com/questions.
How to Prepare for Snap Data Engineer Interviews
Know the Business
Official mission
“We believe the camera presents the greatest opportunity to improve the way people live and communicate. We contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. Snap Inc. the parent company of Snapchat, is all about enhancing real relationships between friends, family, and the world—a mission that is as true inside of our walls as well as within our products.”
What it actually means
Snap's real mission is to innovate visual communication and augmented reality through its camera-first platform, fostering self-expression and strengthening real-world connections by blending digital and physical experiences. The company also aims to grow its engaged user base and diversify revenue streams through advertising and premium subscriptions.
Key Business Metrics
$6B
+10% YoY
$9B
-56% YoY
5K
+7% YoY
Business Segments and Where DS Fits
Specs Inc.
Independent subsidiary focused solely on further developing AR smart glasses (Specs), aiming to attract external investment and challenge Meta in the fast-growing wearables market.
DS focus: Advanced machine learning for world understanding, AI assistance in three-dimensional space, multimodal AI-powered Lenses (e.g., text translation, currency conversion, recipe suggestions), spatial intelligence via Depth Module API, real-time Automated Speech Recognition, Snap Spatial Engine for AR imagery.
Current Strategic Priorities
- Launch new lightweight, immersive Specs in 2026
- Spin AR glasses into standalone company (Specs Inc.)
- Attract external investment for Specs Inc.
- Challenge bigger rival Meta in the fast-growing wearables market
Competitive Moat
The widget above covers Snap's strategic priorities and financials. What it can't tell you is how to translate that context into interview answers that feel specific rather than rehearsed. Snap's Bento platform, their modular data infrastructure, shows up repeatedly in engineering blog posts and is the kind of internal system a DE would interact with daily. Reading that writeup gives you concrete vocabulary for system design discussions: modular pipeline components, clear service boundaries, composability over monoliths.
Pair that with their post on making the most of a rewrite. Snap's engineering culture openly endorses tearing down and rebuilding systems when the architecture no longer fits, which is rare enough to be a genuine differentiator. When an interviewer asks "why Snap," referencing Bento's design philosophy or the rewrite mindset beats any answer about disappearing messages.
One more angle worth studying: Snap spun its AR glasses into Specs Inc. as a standalone subsidiary in early 2026, with data challenges around spatial intelligence and multimodal AI that look nothing like social app event streams. Even if your role sits on the core Snapchat side, showing awareness of how the company's data surface area is expanding signals you think beyond your immediate scope.
Try a Real Interview Question
Daily incremental ETL with late-arriving events
sqlYou maintain a daily fact table of completed payments by processing an event stream. For each $payment\_id$, keep only the latest event by $event\_time$ (tie-break by $ingest\_time$), and return the records that should be (re)loaded for a run date $d$ by selecting payments whose latest event has $event\_time$ in $[d, d+1)$ or whose latest event is earlier than $d$ but has $ingest\_time$ in $[d, d+1)$. Output columns: $payment\_id$, $user\_id$, $event\_time$, $amount\_cents$, $status$.
| payment_events |
|----------------|
| payment_id | user_id | event_time | ingest_time | amount_cents | status |
|------------|---------|----------------------|----------------------|--------------|-----------|
| p1 | u1 | 2026-02-23 23:59:00 | 2026-02-24 00:05:00 | 500 | completed |
| p2 | u2 | 2026-02-24 01:10:00 | 2026-02-24 01:12:00 | 1200 | pending |
| p2 | u2 | 2026-02-24 03:20:00 | 2026-02-24 03:21:00 | 1200 | completed |
| p3 | u3 | 2026-02-22 12:00:00 | 2026-02-24 09:00:00 | 700 | completed |
| p4 | u4 | 2026-02-24 22:00:00 | 2026-02-25 00:10:00 | 300 | completed |
-- Write a query for run date d = '2026-02-24' that returns the payments to (re)load.
-- Output: payment_id, user_id, event_time, amount_cents, status700+ ML coding problems with a live Python executor.
Practice in the EnginePracticing problems like this one builds the muscle memory you'll need under time pressure. The coding round is a gate, not the centerpiece of Snap's loop, but a single bomb there ends things early. Sharpen your speed on data-oriented problems at datainterview.com/coding.
Test Your Readiness
How Ready Are You for Snap Data Engineer?
1 / 10Can you own an end-to-end ETL pipeline by defining data contracts, SLAs, validation checks, and on-call runbooks, then operate it reliably after launch?
Snap's loop includes two separate behavioral rounds, so you'll burn through stories fast. Use datainterview.com/questions to pressure-test whether your story bank is deep enough and whether your technical answers hold up to follow-up questions.
Frequently Asked Questions
How long does the Snap Data Engineer interview process take?
From first recruiter call to offer, expect about 4 to 6 weeks. You'll start with a recruiter screen, then a technical phone screen focused on SQL and coding, followed by a virtual or onsite loop. Scheduling can move faster if you have competing offers. I've seen some candidates wrap it up in 3 weeks when the team is hiring urgently, but 4 to 6 is the norm.
What technical skills are tested in the Snap Data Engineer interview?
SQL is the backbone of this interview. You'll also be tested on Python (or another language like Java or Scala) for data pipeline design and scripting. Expect questions around building and maintaining data pipelines, data quality ownership, and systems design for data infrastructure. Snap wants at least 3 years of experience in SQL, pipeline building, and object-oriented or scripting languages, so the questions reflect that level of depth.
How should I tailor my resume for a Snap Data Engineer role?
Lead with pipeline work. If you've built, maintained, or scaled data pipelines, that should be front and center with specific metrics (rows processed, latency improvements, cost savings). Snap also cares about data quality ownership and stakeholder communication, so include examples where you drove adoption of datasets or prioritized competing requests. Mention SQL, Python, and any experience with Java or Scala explicitly. Keep it to one page if you have under 8 years of experience.
What is the total compensation for a Snap Data Engineer?
Snap is based in Santa Monica and pays competitively for the LA market. While exact numbers vary by level and negotiation, Data Engineers at Snap can expect a base salary, equity (RSUs), and an annual bonus. Snap's RSU vesting is worth paying attention to since equity makes up a significant portion of total comp. I'd recommend checking recent data points and using any competing offers as negotiation leverage.
How do I prepare for the behavioral interview at Snap?
Snap's core values are Kind, Smart, and Creative. Every behavioral answer you give should connect back to at least one of these. Prepare stories about times you communicated complex data concepts to non-technical stakeholders (Kind and Smart), prioritized competing requests from multiple teams (Smart), and came up with a creative solution to a data problem (Creative). Snap genuinely cares about culture fit, so don't treat this round as a throwaway.
How hard are the SQL questions in the Snap Data Engineer interview?
Medium to hard. You'll get questions that go well beyond basic joins and aggregations. Think window functions, CTEs, query optimization, and handling messy or large-scale data. Snap expects 3+ years of SQL experience, so they test accordingly. I'd recommend practicing multi-step SQL problems on datainterview.com/questions to get comfortable with the complexity level you'll face.
What happens during the Snap Data Engineer onsite interview?
The onsite (or virtual loop) typically includes multiple rounds. Expect a SQL deep-dive, a coding round in Python or another scripting language, a data pipeline or systems design round, and a behavioral round. Some candidates also report a round focused on data modeling or data quality. Each interviewer evaluates a different dimension, so consistency across all rounds matters a lot.
What format should I use for behavioral answers at Snap?
Use the STAR format (Situation, Task, Action, Result) but keep it tight. Snap interviewers don't want a 5-minute monologue. Aim for 2 minutes per answer. Spend most of your time on the Action and Result. Quantify outcomes whenever possible, like 'reduced pipeline latency by 40%' or 'drove adoption across 3 teams.' And always tie it back to Kind, Smart, or Creative.
Are ML or statistics concepts tested in the Snap Data Engineer interview?
This is a Data Engineer role, not a Data Scientist role, so deep ML and stats knowledge isn't the focus. That said, you should understand basic concepts like how data feeds into ML models, feature engineering at scale, and data validation for model training pipelines. Snap's platform relies heavily on ML for things like content ranking and AR, so showing awareness of how your pipelines support those systems is a plus.
What business metrics and concepts should I know for a Snap Data Engineer interview?
Know Snap's product inside and out. Understand DAUs (daily active users), engagement metrics, ad revenue models, and how Snapchat's camera-first platform drives user behavior. Snap generated $5.9B in revenue, mostly from advertising, so understanding ad impressions, click-through rates, and content delivery metrics is smart. In design rounds, you might be asked to build a pipeline that supports these kinds of business metrics.
What are common mistakes candidates make in the Snap Data Engineer interview?
The biggest one I see is treating the systems design round too abstractly. Snap wants you to get specific about tools, tradeoffs, and scale. Another common mistake is ignoring the stakeholder communication angle. Snap explicitly lists 'effective communication with non-technical stakeholders' as a required skill, so if your answers are all code and no context, you'll lose points. Finally, don't skip the behavioral prep. Candidates who wing it almost always underperform.
How should I prepare for the Snap Data Engineer coding round?
Focus on Python since it's the most common language tested, though Java and Scala are also accepted. Practice writing clean, well-structured code for data transformation tasks, not just algorithm puzzles. Think about parsing data, building ETL logic, and handling edge cases in messy datasets. Snap values engineers who build tooling and systems, so show that mindset in your code. I'd start with practice problems at datainterview.com/coding to build the right muscle memory.



