You are tasked with designing a system that matches advertisements to users on an online platform. Explain how you would select and prioritize ads based on user interests, behavior, and context. Discuss the key metrics you would track to evaluate the effectiveness of the matching (e.g., CTR, conversion rate, revenue), how you would collect the necessary data, and potential ways to improve the system over time.

Ad Placement Worth

Ad Compliance Importance

Ad Matching

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1923. Ad Matching

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